Certified by the new Green Good Housekeeping Seal, these cleaning and beauty products not only live up to marketing claims for efficacy, but for sustainability, too.
By Dan Shapley
Known for decades as the authority in product testing for its Good Housekeeping Seal, the new Green Good Housekeeping Seal certifies products that not only live up to marketing claims for efficacy, but for its sustainability. Good Housekeeping Research Institute evaluates various criteria, including reduction of water use in manufacturing, energy efficiency in manufacturing and product use, ingredient and product safety, packaging reduction and the brand’s corporate social responsibility.
The best part: If the product fails to live up to its claims in the first two years, Good Housekeeping will replace the item or refund the consumer.
The first round of testing included cleaning and beauty products. Upcoming tests will include more than a dozen categories, including building products, home appliances, consumer electronics, textiles and children’s products.
Here are the newly certified products, and Good Housekeeping‘s description of them.


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